BENEFIT Archives - B E N E F I T
The ultimate meta cheat sheet for metaverse marketing ...

The world may have forgotten the first ever Oculus Rift announcement back in 2012. However, the undying passion of gamers for virtual reality headset has never more

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Top 5 Marketing Trends of 2022 to Look Out For

So much has changed in the digital space in the last two years. Nobody would have thought that the marketing sphere can be compared to the art of making traditional more

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The Addictive Beauty behind Subscription Boxes

*Gasha*, *Gasha*, my heart palpitates to the clicking sound of the nostalgic toy dispensers that borders the streets of Japan. While the concept of Gachapon more

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5 ways to Succeed in Marketing this 2021 holiday ...

If you were told retail stores would struggle in the 2020 holiday season back in 2019,you would be in utter disbelief. Yet, 2020 was the year where the battle more

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The blurring of lines between Influencer and Affiliate

A US$12billion industry that stands even in the pandemic, affiliate marketing continues to be a top revenue generation channel thanks to its performance based more

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How to Succeed with YouTube in 2021

BENEFIT || YouTube is ranked one of the most visited sites in the world, second only to Google. It rakes in a whopping 36.4 billion views a month, above more

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A Marketer's Guide to Understanding YouTube

BENEFIT || In case you’ve been living under a rock, it’s hard to miss the world’s growing obsession with video content. It is estimated that people more

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Acknowledging the Toll of being an Entrepreneur

BENEFIT || What does being an entrepreneur mean? To some, it’s to be an idol serving as a role model or inspiration, and to others, it’s all about becoming more

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5 Examples of Humour in Marketing Done Well

BENEFIT || More often than not, marketing campaigns are designed around the central idea to keep your target audience happy and feel good. Humour, the one more

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Mastering the Instagram Toolkit in 2021

BENEFIT || 2021 has proven to be a year of dynamic changes so far, with many social media platforms rolling out exciting new features. From super tweets more

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Mastering the Instagram Algorithm in 2021

BENEFIT || Ever felt as if your engagement on Instagram is much lower than before? That it’s been much harder to get eyeballs on your posts? Let’s more

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The Rise of Privacy in 2021 — Its’ Impact on ...

BENEFIT || March 2021 Updates: Snapchat's iOS14 Resource HubFacebook’s introduction of Conversions API for advertisersGoogle’s Privacy Sandbox & more

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